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05.29.07 Blue Equity Acquires Joel Segal's Worldwide Football Inc.


For Immediate Release

Contact:

Jonathan Blue
Chairman & Managing Director
Tel: 502.589.8181
info@blueequity.com

Geoff Garmhausen
Director of Marketing
Tel: 502.589.8181
ggarmhausen@blueequity.com


BLUE EQUITY ACQUIRES JOEL SEGAL'S WORLDWIDE FOOTBALL INC.

Louisville, KY, May 29, 2007 - Blue Equity, LLC announced today that it has acquired the premier NFL player representation practice of Joel Segal, Worldwide Football Inc. The acquisition solidifies Blue Equity as a leader in NFL representation.

Segal's firm represents many of the National Football League's elite players. He has negotiated approximately $1 billion in player contracts. In addition, Segal was ranked the 14th most influential agent among all major sports in Sports Business Journal's August 14, 2006 issue. He will join Blue Equity as President of its Football Division.

"I am thrilled to be joining Blue Equity and its top notch management team," said Segal. "I am very impressed with the enthusiasm and dedication of the Blue Equity sports management team and know that we have a great opportunity ahead to continue to build our sports platform."

An impressive roster of NFL clients will join Segal in the move to Blue Equity, including Heisman Trophy winner Reggie Bush, Quarterbacks Jason Campbell and Tarvaris Jackson, rookie standout Marques Colston, Pro Bowlers DeAngelo Hall, Muhsin Muhammad, Darren Sharper, Will Smith and Michael Vick, as well as three 2007 first round draft picks Levi Brown (#5), LaRon Landry (#6) and Craig Davis (#30). Segal was the only agent to have two picks in the top ten in this year's draft.

"Joel Segal exemplifies the Blue Equity vision of accelerating opportunity as demonstrated by what he accomplishes for his clients," said Jonathan S. Blue, Chairman and Managing Director of Blue Equity. "Combining his expertise in NFL representation with Blue Equity's resources is a promising alliance. This acquisition pushes us to the forefront of all agency and media properties in the industry."

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About Blue Equity

Blue Equity's holdings in sports are comprised of SFX Worldwide and Blackwave Sports.  Current clients include NBA All-Star Rasheed Wallace, top future NBA draft picks Joakim Noah and Corey Brewer, Australian, French and US Open Champion Justine Henin, US Open Champion Andy Roddick and No. 1 doubles team Bob and Mike Bryan. Media & Event properties include the US Open Tennis Championship, the French Open Tennis Championship, the Legg Mason Tennis Classic, numerous US-based ATP tournaments, Rock 'n Racquets, the Boston Marathon, EliteXC Mixed Martial Arts, the Superstars Competition, the AVP Beach Volleyball tour, Ice Wars, and the World Cup of Softball.  
www.sfxworldwide.com   www.blackwavesports.com

Blue Equity, LLC is an independent, private equity firm based in Louisville, Kentucky. It is committed to actively investing growth capital and business expertise in enterprises with solid development potential. Blue Equity forms strategic partnerships with existing management teams and leverages its expertise and relationships to stabilize, strengthen and grow lasting value. Investment efforts and managerial expertise are focused on the operation of a global and diversified portfolio of business enterprises, including opportunities in media, publishing, sports and entertainment, financial services, real estate and international trade. Blue Equity is dedicated to helping businesses grow by accelerating opportunity and driving innovation to the marketplace. www.blueequity.com


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